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How To Recruit Participants For Research
4 Min Read Every business needs valuable data to help guide their decisions and marketing strategies. But to gain that data, you need people willing to take part in market research activities. Recruiting those people can be somewhat of a challenge, even for seasoned ecommerce businesses.
How Pricing Sensitivity Testing Can Help You Unlock Additional Profits
5 Min Read “Raise Your Prices” is common business advice. That’s easy to say, but sometimes putting it into practice is easier said than done. The key isn’t to raise or lower prices in a blanket fashion, but to identify the optimal price and charge that. Here’s how to make that happen…
Preference Testing: How to Get Unstuck During Development and Design
4 Min Read You probably already know that a person’s preferences are subjective. What person A loves or thinks looks amazing, person B might view as just ho hum.
Must Listen: 7 UX Podcasts to Level Up Your Business
5 Min Read Figuring out which ones are worth listening to can be a big time suck. You might find yourself wading through some sludge before you find the diamonds. So, we’ve uncovered the diamonds for you.
Using Surveys To Find Concerns To Address In Your Site’s Copy
3 Min Read Being a mind reader would be incredibly helpful when it comes time to write copy for a website. But I’m not a mind reader, and neither are you.
14 Things That Will Help Visitors Trust Your Site And Increase Your Conversion
5 Min Read People focus on getting traffic to their website. But without conversion, traffic is pointless. Here are 14 easy ways to improve trust and conversion.